Welcome to Pattern Partnership

courses, training, coaching, and community for crochet and knit designers

READ ABOUT LAUREN'S EXPERIENCE

"A year later, my pattern sales have more than doubled, and I've added two new revenue streams, too." ~Lauren
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GET THE BONUS COACHING SESSION WHEN YOU JOIN AT THE ANNUAL LEVEL

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“I made more sales last week than I did all last month. Wow, this ACTUALLY works!”

WHO IS PATTERN PARTNERSHIP FOR?

  • ASPIRING DESIGNERS

    Aspiring Designers have no patterns out yet or maybe a handful that are available for free. Those patterns are likely haven’t been tested or tech edited. You are ready to start your design journey in ernest!

  • EXPERIENCED DESIGNERS

    Experienced Designers have some designs out (self-published and 3rd party publication) but are not making regular and consistent pattern sales. You’re ready to learn to launch and stop running a hobby business.

  • ESTABLISHED DESIGNERS

    Established Designers have an established business, making regular pattern sales and teaching opportunities, and are now ready to amplify what you’re doing. You’re ready for more!

WHAT MEMBERS ARE SAYING



WHAT MAKES PATTERN PARTNERSHIP DIFFERENT?

There is no other program like this for crochet and knitwear designers. When you join Pattern Partnership, you get comprehensive trainings to learn how to DESIGN, LAUNCH, and GROW. We've been there and we're sharing all the shortcuts so that you can reach your goals faster!

  • TIMING: New training bundles (first Tuesday of the month), Live Q+A (third Tuesday of the month), Co-working sessions (2 Thursdays per month)

  • OUR FRAMEWORK: Our DESIGN | LAUNCH | GROW Framework is designed to help you shift from "expensive hobby" to "thriving business". Each course and training are specifically designed to help you reach your goals of consistent and predictable income with the focus on doing less and making more!

  • COURSES: You get access to some of our popular training to learn those practical skills you need to achieve your goals. Courses include "Unlock Your Inner Designer: How to design your own cowl", "Pattern Launch Plan: Sell More Patterns Consistently Without Being Sleazy", "Building Block Method to Multiple Streams of Income", and "Pattern Grading Made Easy: How to grade like a pro!". Each Course released after 30-days.

  • COACHING: You get mindset coaching so you believe you can achieve your goals because in order to see results, you have to take out the mindset trash and have a growth mindset that says you can do it and that you are worthy.

  • COMMUNITY: You get a team of amazing designers in this caring and giving community that's got your back! Share your wins, ask your questions, your struggles, and know that there will be designers who know what's you're going through to support you. Got accepted by your favorite 3rd party publication or got a negative feedback from a customer? We got you!

  • MONTHLY TRAINING: The first Tuesday of the month, you get a new TRAINING BUNDLES (masterclasses and workbooks)

  • MONTLY LIVE Q+A: The third Tuesday of the month, we all get on ZOOM for a live Q+A session. Can't make it, send in your questions. Each session is recorded and included in the members' site.

  • CO-WORKING SESSIONS: Being a designer can be lonely. Let's get on ZOOM and listen to some music while we do our work TOGETHER!

  • LAUNCH SUPPORT: Members share each other's posts on social media to signal boost. We believe in community over competition.

Watch Intro Video

FAQ

  • How does Pattern Partnership works?

    Pattern Partnership was founded for aspiring and experienced designers who are ready to go from expensive hobby to thriving business. We have a framework you follow to make the best of all the content offered. Each month a new training bundle is added so there is always something to learn. When you become a member, you gain access to all the content (the courses are released every 30-days) much like Netflix and continue having access so you may work at your own pace as long as you are a paid member.

  • How long is Pattern Partnership?

    Pattern Partnership subscription is continuing education. Like Netflix when you sign up you gain access to all the training bundles and you can maintain your membership for as long as you like and work at your own pace. New trainings are added monthly, but you may cancel at any time.

  • Can I cancel at any time?

    Pattern Partnership has open enrollment. You can sign up and cancel at any time.

  • Can I share my membership by giving my login to someone else?

    No, if multiple people share your membership, the system will automatically lock one account out.

  • How can I cancel?

    If you wish to cancel your membership, email tianconnaughton@gmail.com

  • Membership Refund Policy

    Pattern Partnership memberships are non-refundable. Disputed payments are handled in accordance with our Chargeback Policy.

  • Chargeback Policy

    Credit card chargebacks and PayPal disputes can be costly and hurt our standing with our payment processors. For this reason, we reserve the right to terminate and/or disable Pattern Partnership Memberships accounts that have filed chargebacks or disputes. We are always willing to discuss any issues you may have and ask that you contact us at tianconnaughton@gmail.com if you have a dispute you would like us to review. These disputes are meant as a last resort measure. All customer service and billing questions should be directed to us first. We answer email daily and will always help with any questions or concerns you may have.

CHOOSE YOUR PARTNERSHIP LEVEL

Choose the plan that is right for you

Course curriculum

  • 1

    WELCOME TO PATTERN PARTNERSHIP (start here)!

    • Welcome message from Tian!

    • YOU'RE IN... read this.

    • PRIVATE FACEBOOK COMMUNITY

  • 2

    BOOK A 1:1 COACHING SESSION

    • BOOK A ONE-ON-ONE COACHING SESSION

  • 3

    BOOK A TECH EDITING SPOT

    • BOOK A TECH EDITING SPOT

  • 4

    MEMBER DIRECTORY

    • MEMBER DIRECTORY

  • 5

    CALENDAR OF UPCOMING EVENTS (click event on calendar for zoom link)

    • PATTERN PARTNERSHIP CALENDAR

    • Spotify playlists

  • 6

    LIVE Q+A (Group Coaching call recording and zoom links)

    • Live Monthly Q+A via Zoom (link)

    • November 17, 2020 _ Show up despite the fear

    • December 15, 2020 _ Focus

    • January 19, 2021 _Planning and Your Perfect Person

    • February 16, 2021 _ 100-rejections and selling platforms

    • March 16, 2021 _ What's working, price increases, and how to add value

    • April 20, 2021 _ Imposter syndrome and hearing crickets during a launch

    • May 18, 2021 _ Turn your $5 pattern into more opportunities + your next-level vision

    • June 15, 2021 _ Lead Magnets, Batching, and Emails

    • July 20, 22021 _ Envy and Jealousy, Getting Clear On Your Perfect Person, and Resting

    • August 17, 2021 _ Multiple Revenue Streams, Saying No, and Taking Breaks

    • September 21, 2021 _ Customer retention and strategies to use free patterns

    • October 19, 2021 _ Launching, beyond $5 patterns, books, relationships, memberships

    • November 16, 2021 _ Reels Challenge and consistency

    • December 21, 2021 _ Actual goals and planning for 2022

    • January 18, 2022 _Taking imperfect actions and the problem you solve

    • February 15, 2022 _ Audience, Worth, and Ease

    • March 15, 2022 _ Ease and Repurpose Your Catalog

    • April 19, 2021 _ How to Collaborate and Ideas for Collaboration

    • May 17, 2022 _ What to post on social + email? Talk about Problems, Solutions, Address Objections

    • June 21, 2022 _ Tracking your numbers, Dream 3, Challenge (do an IG LIVE in the next 7 days)

    • July 19, 2022 _ Visibility, Next Step, and Taking Scary Action

  • 7

    MONTHLY TRAINING BUNDLES

    • MONTH 1 - Boost your pattern sales BEFORE you hit publish

    • MONTH 2 - You need a brand - Build Your Brand

    • MONTH 3 - Content Planning and Your Marketing Calendar

    • MONTH 4 -Leverage 3rd Party Publications

    • MONTH 5 - 3rd Party Publishing vs Self-Publishing

    • MONTH 6 - How to create a winning proposal (3rd party publication)

    • MONTH 7 - How to recover from slow sales

    • MONTH 8 - Grow your audience with a lead magnets

    • MONTH 9 - How to create a (simple) sales funnel and email sequence

    • MONTH 10 - Is your business ready for another revenue stream

    • Month 11 - Increase revenue with repeat customers

    • Month 12 - The #1 problem with your launch

    • Month 13 - Strategies to an actual PROFITABLE BLACK FRIDAY

    • Month 14 - Goal Setting and Planning Your Best Year Ever

    • Month 15 - Implement Your Plan

    • Month 16 - How to add EASE into your business

    • Month 17 - You’re leaving money on the table

    • Month 18 - How to collaborate

    • Month 19 - How to stop chasing new and BUILD SYSTEMS to PASSIVE INCOME

    • Month 20 - What numbers to track in your BUSINESS TO SEE GROWTH

    • Month 21 - 30 Days Visibility Challenge

    • Month 22 - How to identify your ideal audience (your perfect person)

  • 8

    BONUS: 100-REJECTION CHALLENGE

    • 100-Rejection TRACKER Spreadsheet

  • 9

    BONUS: Year-end financial review for designers

    • BONUS: Year-end financial review for designers

  • 10

    BONUS TRAINING (April 2021) _ Imposter Syndrome and ACT Matrix

    • BONUS TRAINING _ Imposter Syndrome and ACT Matrix

  • 11

    BONUS: ASK-ME-ANYTHING CALL (November 10, 2021)

    • BONUS ASK-ME-ANYTHING CALL (November 10, 2021)

  • 12

    BONUS: Reels challenge (November 2021)

    • Reel Challenge (see FB post Nov 12, 2021)

    • Reel Challenge (Tip)

    • Reel Challenge Check-in (see FB post Nov 16, 2021)

    • Reel Challenge Final Check-in

    • What's next...

  • 13

    DESIGN _ courses

    • Unlock Your Inner Designer: How to design your own cowl

  • 14

    Pattern Writing 101

    • INTRODUCTION

    • LESSON ONE: Pattern anatomy

    • LESSON ONE: Q+A

    • LESSON TWO: Layout and Format

    • LESSON TWO: Q+A

    • LESSON THREE : Craft your Pattern

    • LESSON THREE: Q+A

    • LESSON FOUR: Get ready to publish

    • LESSON FOUR: Q+A

    • Congrats! Here's what's next...

  • 15

    Pattern Grading Made Easy

    • PATTERN GRADING MADE EASY [What to expect]

    • [LESSON 0] MODULE 1: WELCOME

    • [LESSON 0] MODULE 2: GETTING STARTED

    • [LESSON 0] MODULE 3: INTRODUCTION

    • [LESSON 1] MODULE 1: RESOURCES

    • [LESSON 1] MODULE 2: HOMEWORK

    • [LESSON 1] MODULE 3: WHAT TO DO NEXT

    • [LESSON 1] MODULE 4: Q+A

    • [LESSON 2] MODULE 1: INTRODUCTION

    • [LESSON 2] MODULE 2: GRADING (COWL)

    • [LESSON 2] MODULE 3: SCHEMATIC

    • [LESSON 2] MODULE 4: GRADING USING MS EXCEL

    • [LESSON 2] MODULE 5: HOMEWORK

    • [LESSON 2] MODULE 6: WHAT TO DO NEXT

    • [LESSON 2] MODULE 7: Q+A

    • [LESSON 3] MODULE 1: INTRODUCTION

    • [LESSON 3] MODULE 2: UNDERSTANDING GRADING

    • [LESSON 3] MODULE 3: ADD DIMENSIONS

    • [LESSON 3] MODULE 4: GRADING USING MS EXCEL

    • [LESSON 3] MODULE 5: HOMEWORK

    • [LESSON 3] MODULE 6: WHAT TO DO NEXT

    • [LESSON 3] MODULE 7: Q+A

    • [LESSON 4] MODULE 1: INTRODUCTION

    • [LESSON 4] MODULE 2: GARMENT CONSTRUCTIONS

    • [LESSON 4] MODULE 3: TYPES OF CONSTRUCTIONS

    • [LESSON 4] MODULE 4: CONSIDERATIONS

    • [LESSON 4] MODULE 5: HOMEWORK

    • [LESSON 4] MODULE 6: Q+A

  • 16

    LAUNCH _ courses

    • Pattern Launch Plan: Sell More Patterns Consistently Without Being Sleazy

  • 17

    GROW _ courses

    • Building Block Method to Multiple Streams of Income